H1 2021
Shareholder letter
Enterprise
The enterprise segment continues to drive the largest share of our growth. By building trusted partnerships with these merchants, we are consistently able to win additional volume through implementing new sales channels, geographies, and product lines with them. We see this is a consequence of our product development strategy – driven directly by merchant needs.
Figure 4
Enterprise volume in EUR billions.
Unified Commerce
As shopper preferences continue to shift towards a unified experience, a multi-channel strategy is becoming business critical for businesses globally. By integrating the online and offline channels in a single platform, we’re at the forefront of the new era of commerce with our unified commerce solution.
Figure 5
POS volume evolution, including share of total processed volume in EUR billions
Mid-market
In mid-market, we build to offer the full strength of the Adyen solution to merchants of all sizes via simplified integrations. Our value proposition to these merchants is grounded in our ability to future-proof their payments set-up via simplified access to the single platform, which leaves space to focus on growing their business.
Figure 6
Mid-market volume in EUR billions. We define mid-market merchants as merchants processing up to €25 million annually on our platform. In H1 2021, 4,278 merchants met this definition.
Interim Condensed Consolidated Financial Statements
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